Surviving Disruption in
Higher-Ed requires change

Identifying, attracting and growing your share of students is more difficult than ever and there is no single “one-size” solution that fits every institution.

Edcura is the experienced and trusted partner you need to guide critical institutional departments through advancements in growth strategy, analytics, technologies and processes that fundamentally change how marketing, admissions, student services and financial operations operate in higher education.

Simply put, we help higher education institutions to grow faster, retain more effectively and execute strategic initiatives faster –  without sacrificing the critical tone, voice and culture of the institution.

This is how Edcura drives results.

Your operating teams are good. Edcura can help make them better.

Higher education is now being affected by the same external forces that have disrupted commercial industries.

Economics, shifting demographics, new technologies, social platforms and data proliferation have drastically accelerated the speed with which consumer preferences and decision processes can change, often disrupting the traditional higher-ed operational patterns of communication, value-proposition development, mission alignment and speed of execution.

Edcura’s processes were formed by successfully transforming commercial enterprises and modified to effectively integrate into the unique characteristics of higher-ed institutions.

Edcura does not replace your teams,
we augment and guide them.

Edcura does not dilute your voice and culture,
we help to amplify it.

Edcura does not sacrifice student outcomes for financial performance, we balance them.

How we operate

Edcura partners with senior administrators and Boards to align strategy with results-driven execution.

arrow-right-white

We align

We drive rapid alignment on institutional mission, execution strategy, current challenges and results trends.

arrow-right-white

We analyze

Leveraging proprietary diagnostic tools, we analyze your data, both quantitative and qualitative, to validate and identify root causes and symptoms.

arrow-right-white

We develop

Execution plans and measures that tie outcomes, objectives, initiatives and actions together for rapid deployment.

arrow-right-white

We work

We work deeply and collaboratively with your teams, helping them to both execute quickly as well as drive repeatable, sustainable results.

We measure

We implement the tools and processes that allow for simple, concise management without suffering from data overload or fatigue.

We align

We drive rapid alignment on institutional mission, execution strategy, current challenges and results trends.

arrow-right-white

We analyze

Leveraging proprietary diagnostic tools, we analyze your data, both quantitative and qualitative, to validate and identify root causes and symptoms.

arrow-right-white

We develop

Execution plans and measures that tie outcomes, objectives, initiatives and actions together for rapid deployment.

arrow-right-white

We work

We work deeply and collaboratively with your teams, helping them to both execute quickly as well as drive repeatable, sustainable results.

arrow-right-white

We measure

We implement the tools and processes that allow for simple, concise management without suffering from data overload or fatigue.

We transform your college into the next generation institution

Our core services at a glance

Strategic Plan Development & Alignment

Management Systems, reporting, & accountability development

Institutional tone & voice refinement

Advanced Digital marketing & social strategy

Admissions modernization

Enrollment analytics & decision support

New program assessment & growth

Financial forecasting & process optimization

When I joined the Columbia College Hollywood Board of Trustees, it was clear that we needed to do something different for this great college. Bringing in Edcura may have seemed unconventional under the old operating models of Higher Education, but for CCH it was the single best decision the board has made. Edcura has fundamentally transformed how we operate, without sacrificing our 60 years of culture and identity. The Edcura team is the CCH team, and supports us in the board as well as hands-on driving improvements and teaching across virtually the whole organizations.

Bill Durden, PhD.

Chairman of the Board of Trustees,

Columbia College Hollywood

Former Executive Director,

Johns Hopkins Center for Talented Youth

Sr. Education Consultant,

The U.S. Department of State

Case Studies

Columbia College Hollywood

THE CHALLENGE:

Columbia College Hollywood is a 60-year-old non-profit, regionally accredited film school in Los Angeles experiencing a multi-year enrollment decline.

THE SOLUTION:

Edcura partnered with the Board of Trustees and College President to implement new marketing systems, processes and campaigns, updated the college image, tone and voice, modernized admissions processes and management, led strategic financing efforts and oversaw the strategic identification, acquisition and integration of another college.

THE RESULT:

Since partnering with Edcura, Columbia College Hollywood has experienced six consecutive starts with YoY growth, achieving 51% student growth in 2017. The college is on stable financial footing having received over $4.5 million in new financing and driving over 31% new revenue growth.

31 %

New Revenue Growth

51 %

Student Growth

4.5 MIL

New Financing

Flashpoint Chicago

THE CHALLENGE:

Formerly Tribeca Flashpoint College, Flashpoint Chicago struggled to compete as a for-profit nationally accredited institution, resulting in new student population declines and decreasing financial stability.

THE SOLUTION:

Edcura helped to identify and execute a strategic acquisition that merged Tribeca with a regionally accredited non-profit institution, guiding them hands-on through the complex financial, regulatory and accreditation processes. While doing so, Edcura also implemented new marketing, admissions, finance and operating processes that stabilized the college and prepared it for transition.

THE RESULT:

The college successfully merged with regionally accredited, non-profit Columbia College Hollywood. In addition, the Edcura helped to drive over a 200bps in student retention, 10% in new student growth and over $2.2M in operating expense reduction.

200BPS

Student Retention

10 %

New Student Growth

2.2 MIL

Operating Expense Reduction

How to partner with edcura

Our team is experienced and driven.

Together we have decades of higher education operations and leadership experience across all levels of higher education.

Contact us at 312-506-0700 or info@edcura.com for more information or to set up an introductory meeting.